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I'm Pursuing a Masters Degree in Canada!

Yes, I am working on my 3.0 version. This upgrade comes with different letters after my name and has its release scheduled for Fall 2012 As nice as it sounds, let me tell you, going back to school is...

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Happy Holidays!

This Christmas will be our first one in Canada after 2 years of tropical holidays in Brazil. It will also be our first Christmas in Toronto, so we are preparing for the cold weather. It’s funny how...

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Day #2: About My Digital Legacy

(Clique aqui para ler em português) This morning, I came across this great post by Chris Brogan on our responsibility as media channels that has me thinking about my own digital legacy. After answering...

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Day #13: And the Winter has Arrived…

Our first winter in Toronto has been fairly atypical. Until now, we saw some snow sticking to the ground for two or three days after Christmas and that was it! My 600 fill parka has been more for...

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Day #14: When Your New City Becomes Home…

Six months. Apparently, this is the time that it takes to start calling Toronto home. We already have our breakfast place, a favourite coffee shop, the neighbourhood feels cozy, and the TTC system and...

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Day #15: The Failure Club

Since I started this crazy quest for one post a day for 366 days, I’ve been thinking about this Harvard Business Review blog post. In suggesting five resolutions for aspiring leaders, Coleman and...

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Day #16: Blue Monday and The Good Food Box

I almost forgot about it, but today is Blue Monday. It seems that most of us is dealing with unpaid Christmas bills, nasty weather and failed New Year’s resolutions on this third Monday of January,...

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Day #21: A Winter Day @ The Park

I often hear from my fellow Brazilian friends that I won’t survive the winter in Toronto. No matter if they’re living in Rio or Vancouver, my peeps believe that I will pack up and leave town as soon as...

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Day #22: "Bring Back Being Erica Movement" and Cross-Platform Promotion on...

We all knew that season four would be our last chance to revisit Erica’s regrets and do some time travelling through the Canadian TV series. We knew it, but we decided to ignore the fact. Now we are...

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Day #24: Toronto + Ottawa + Las Vegas + Waterloo (Conferences and Speaking...

I don’t want to make this a shameless self-promotion type of blog post, but I just realized that I will be very busy in the next few months. I started saying yes to things and suddenly I am fully...

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Day #25: 3 Reasons to Go Back to University

I had more than three reasons to go back to university. However, half way through the masters program, I realized that there are three defined reasons why I would go back to school if I were you....

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Day #31: Terry O'Reilly at RTA School of Media

Canadian advertising legend Terry O’Reilly came to RTA tonight to talk about his passion and work in the industry. As a big fan of his radio show, Age of Persuasion, I confess that the event has been...

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Day #36 – Sunday Feast: The Burger Cellar and Jedd's Frozen Custard

Mr. Ames has been talking about The Burger’s Priest new location for days now. The plan was to check out the new spot yesterday, but the plan was postponed after a friend invited us for feijoada. I...

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Day #37: A TTC Inspired Photo Essay

A while ago I wrote a blog post in Portuguese about my commute in Vancouver. Since I walked from Yaletown to Robson Square, the scenery changed a bit throughout the photo essay. Here in T.O., my...

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Toronto: Maroon 5 at the Air Canada Centre

Mind blowing! The projections, the music, the stage, there isn’t one single thing out of place in Maroon 5′s Daylight concert. North America and Europe, be sure to secure a ticket for your local Maroon...

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